How To Use PR To Promote Your ICO

Lama Kanj, ICO and Blockchain PR Expert @ Powerful Outreach 30 April 2018 So, you’ve decided to launch an ICO to kickstart your newest project and your hoping to use PR to promote your ICO campaign?   Well - you’re not alone! Last year, startups raised over $5.6...

5 Ways That Recruiters Can Utterly Fail in Creating Content

5 Ways That Recruiters Can Utterly Fail in Creating Content

It’s great that your recruiting agency publishes a blog. Or has an email newsletter, a Twitter account, or puts out any other kind of content that is meant to engage with your target audience. Just showing up is a sign that you’re savvy enough to recognize that content marketing should be somewhere on the priority list for your firm. However, simply having a blog isn’t enough… you have to do it right. If you don’t, you’re selling your company short on the many benefits…

Why You Need to be an Example in Your Industry

Why You Need to be an Example in Your Industry

In a digitally driven, fast-paced society running on social media feeds and the latest trending wellness solution in the news, it can be hard to get ahead in the health and fitness industry. Even though you have found your niche, foster authenticity within your brand, and stay true to your values, it can seem as though there is still not enough clientele and business to go around in the field. This is where being…`

5 Trends to Watch in Elder Care

5 Trends to Watch in Elder Care

Senior care is expanding to encompass a variety of different businesses, from care facilities that house seniors to caregiver services that attend to them while they are at home. And that’s not even thinking of all the different businesses in between, like professionals who work at various facilities or the people who create special medical equipment that some seniors need. The senior care…..

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