Modern Day PR versus Traditional PR

MODERN DAY PR Modern Day PR versus Traditional PR Alexander Nicol, Content Specialist @ Powerful Outreach 28 May 2017 The first public relations agency was formed in Boston, in 1900. It was called the Publicity Bureau, and it sparked a new service for businesses based...

How to Get Press Coverage in 2018

HOW TO GET PRESS  How to Get Press Coverage in 2018 Alexander Nicol, Content Specialist @ Powerful Outreach Nov 23 2018  PR is going through a transformation that is reshaping the industry and ushering in new approaches to landing press. Consider the changes in news...

How to Create Your Social Media Strategy

How to Create Your Social Media Strategy

Social Media Strategy Matthew Burley, Copywriter @ Article-Writing.co. Social media is still a relatively new tool that can be difficult to understand in the early stages. There are multiple platforms, formats and other nuances that need to be utilized for optimal...

Sales Copywriting Tips

Sales Copywriting Tips

Sales Copywriting   Matthew Burley, Copywriter @ Article-Writing.co Most business owners will stop at no end to make sure that potential customers are learning about their business. Some businesses will spend thousands of dollars on expensive advertising schemes in an...

How to Write Copy for Each Stage of the Funnel

How to Write Copy for Each Stage of the Funnel

Social Media Funnel   Matthew Burley, Copywriter @ Article-Writing.co Recently, the term “funnel” has become a hot topic in the social media world. For those who don’t know, the funnel is in a way understanding the customer's relationship with a company. Different...

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