How to Find Content Ideas for Your Blog and How Often You Should Post

Posted : June 28, 2018

Word Count: 1763 

( 3 Min )

  • Find Traffic

How to Find Content Ideas for Your Blog and How Often You Should Post

Steven Briggs, Technology Content Specialist @
Posted On: June 28, 2018
In order to find traffic for your blog, you need to come up with great ideas for your blog posts. After all, no one wants to read a blog with boring, stale topics. If people can find the same topics and similarly written blog posts all over the internet, your blog isn’t offering anything new. It’s just the same information repackaged in a new way. That’s why it’s so important for blog owners to be creative with their topics and to be consistent with their posting schedule. Learn more about how to find great content ideas that will boost blog traffic.

Frequency of Posting

Many blog owners struggle with how often they should be posting their content. Companies that published 16+ blog posts per month got almost 3.5X more traffic than companies that published 0-4 monthly posts. Because of statistics like these, some blog owners will start posting every day, but this can often lead to lots of lackluster blog posts. You should only be posting if you feel like you have something important to say that will register with your readers. If you want to post on a frequent basis, you need to find compelling topics for every post.

You can manage your blog posting schedule by using a content calendar. You can list your upcoming posts on the calendar to come up with a regular posting schedule. This also lets you see what kind of topics you’re posting and when. Try to mix up your topic themes throughout the week or over the course of month, so your readers don’t get bored with your content.

Understanding Searcher Intent

If SEO is a major part of your blogging strategy, finding the right topic ideas usually comes down to searcher intent. This means writing content based on the needs and wants of the person that’s conducting a search online. Just because you’re using keywords in your blog content doesn’t mean that the reader is interested in your content.

For example, if you’re using the keyword “how to remove clothing stains”, your blog post needs to thoroughly answer this question. Otherwise, your blog might attract a lot of new readers via search, but those readers won’t stick around because you’re not following up with the searcher’s intent.

blog post ideas

Choosing Content Ideas that Bring Maximum Traffic to Your Blog

The only way to maximize the traffic coming to your blog is to find topics that energize and excite your readers. But unless you’re a mind reader, finding those topics isn’t always easy. You can try learning more about your target audience and the current popular culture landscape to come up with exciting topics and content ideas. Use the following channels to search for meaningful topic ideas:

You can get people talking about your blog by using the right topics.

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