Understanding Tone of Voice: 7 Best Examples of Tone in Writing

Understanding Tone of Voice: 7 Best Examples of Tone in Writing

Not all companies can interact with their customers in the same way. Based on a business purpose and demographic focus, the way they “talk” to their audience needs to match up. Finding professional article writers to capture your unique tone and style can be a...
How People Search: Understanding User Intent

How People Search: Understanding User Intent

In the most basic terms, digital marketing and SEO can be boiled down to understanding user intent and then structuring your strategy to provide that as comprehensively as possible. As a business, you want to sell something—be it information, a service, or a physical...
How To Write A Press Release For Your Brand

How To Write A Press Release For Your Brand

For a business to experience the maximum benefits from its marketing efforts, successful ones put out a barrage of quality content. Social media posts, blog posts, video/audio content, and the almighty press release provide opportunities for potential customers to...
How to Properly Evoke Emotion with Your Subject Line

How to Properly Evoke Emotion with Your Subject Line

Have you ever noticed how some email subject lines make you feel a certain way? They might make you curious, excited, or even angry. The best email subject lines are the ones that provoke an emotional response, which is why they are so effective. When email marketing...