Press Releases Should Still Play a Vital Part of your Digital Marketing Strategy
BUSINESS BLOGGING TIPS There's a new dirty word for those who write and those who buy press releases: Panda 4.0. Google's new algorithm helps prevent sites with bad content from ranking high in search results. That sounds great, right? After all, sites that belch out...
How Much Should You Pay for Your Content?
BUSINESS BLOGGING TIPS Your business has content needs, and you need to contract it out. So, you peruse all the various writing firms to do some comparison shopping looking for content articles for sale. Finally, after a couple of days, you pair down your list to...
5 Mistakes to Avoid When Seeking a Writing Service
BUSINESS BLOGGING TIPS You've finally decided to hop onto the content marketing bandwagon and will spend some money to shore up the copy on your website and for writing social media content. After all, you're not a writer, nor do you have a writer on staff. So, you...
Content Marketing’s New Secret Weapon: A Game
BUSINESS BLOGGING TIPS Irad Eichler already has an impressive resume. Named the Social Entrepreneur of the Year in 2009 by the World Economic Forum, Eichler formed a company 10 years ago that trained and placed more than 2,200 mentally challenged people with jobs. Now...
Pay What You Want: Fad or the Future?
content marketing pay what you want PWYW, Tom MorkesArticle Writing Content Marketing Tom Morkes has received a lot of attention lately. The founder and CEO of Michigan-based Insurgent Publishing, Morkes has developed a new way of charging his clients for his work...
Innovative Ways to Promote Your Content From Six Experts
BUSINESS BLOGGING TIPS You could be a long-time, decorated writer who knows all the tricks for penning valuable, shareable content. But if no one sees or reads it, then you're wasting your time. And that's the $64,000 question: How do you promote your work? You can...
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