The Blog Package
At the foundation of any great content strategy, you’ll find a blog package holding up the website, socials, Guest Posts and PR, newsletters and email campaigns. You name it. A good blog can be turned into every other piece of content.
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Baseline Blog Package
A quality Blog Package provides an endlessly flexible resource. Once you have your high quality Thought Leadership blogs, optimized for SEO, written in an effective way to be easily digestible, interesting, and a source of internal and external links, you can turn this into social posts, a GP campaign, a newsletter, or any other piece of content.
There are so many types of blogs that you can create that are perfectly geared toward a certain audience and search traffic: opinion pieces, explainer blogs, How-to guides, listicles, research articles, forecasting blogs, the list goes on.
The more blogs you have on your website, the more you establish yourself as an authority on the most important parts of your industry, while providing a library of content for your existing and potential customers.
Once you’ve built up a deep library, you can use your media to create many different content plays across all potential channels–building your reach and increasing opportunities for engagement and conversion.
Or you can go with the Thought Leadership Package, which has blogs, GPs, social posts, and a whole content strategy right from the outset to build on all channels at once.
Search Engine Optimization is key for any Blog Package. By weaving in optimal keywords that tantalize the algorithm and direct organic traffic to your content, blogs start doing the work of many jobs.
Creating blogs around topics that are foundational information and knowledge in your industry, and that are slanted toward personas, makes every piece relevant and ideal for directing interested searches toward primary and secondary steps like setting up a call, joining a newsletter, or downloading an eBook.
Using best practices for formatting and style of content with headings, lists, easy to read sentence and paragraphs, while employing the right tone and style of language, guarantees that your blogs will never stop working for you, gathering views with a chance for conversion in perpetuity.
Strategic Business Requires Strategic Content.
Contributing significantly to lead generation , website domain rating, and business growth.
Views and Engagements
Bringing new traffic to websites, creating engagement, and translating it into conversions.
Websites Increased DR
Through SEO, Guest Posts, Blogs, and many other tools, we’ve boosted website’s growth and authority.